Isabel King

Adventures of High Viz Iz

D1 soccer player, turned equity sales trader in NYC, turned MBA student, turned pro triathlete, turned privateer racer for Canyon, Panaracer, and others.


About Isabel King

I started my athletic career as a D1 soccer player at Columbia University. I finished senior year as captain, with first-team all-Ivy league honors and the Ali Ahern MVP award. After graduation I joined UBS on the equity trading floor where I worked for 4 years before deciding to go back to business school. In the summer before starting at UCLA Anderson, I signed up for a triathlon and discovered a whole new world of endurance athletics. I continued to train while getting my MBA and qualified to compete as a pro triathlete in my 3rd 70.3 Ironman race.

After finishing my MBA, I decided to temporarily shelve plans to work in fintech in order to compete as a professional triathlete. Unfortunately 2020 had alternative plans. “Keep your knees bent” is a mantra we grew up with in my family; always be ready for unexpected bumps and challenges. With races cancelled, I kept my knees bent and shifted my focus to use training for good, raising money for the UCLA health care workers and speaking out about social justice by partnering with Reggie Miller.

These days, I am usually spotted wearing some funky combination of bright orange, smiling, covered in dirt at a gravel race or out of breath QOM chasing in the Santa Monica mountains. Going after Strava QOMs was my competitive outlet in 2020. I took over 1,000 QOMs in the Los Angeles area. Thankful now to be testing myself and toeing the line with some of the fastest girls in the world. 



Headlines & Stories


Forbes- 163 Miles for a Cup of Coffee


Hammerhead- Ride for More


PYSO Podcast


ChedHER Interview


Mountains for Medics


Castelli Say Their Names


Wealthfront Article


Tagalong USAT



The people that make it possible for me to chase this dream!



On road, off-road, or mixed terrain. Panaracer's tires are always what I race on. My favorites are the Gravel King SS+; fast on the road and grippy on the chunkier stuff.

Canyon Logo.jpg

Canyon Bicycles


Two wheeled adventures and races enabled by the stellar engineering of Canyon bicycles.




Keeping me rolling!


Kask / KOO


Helmets protecting my head and sunnies to make me look fast.


10 Speed Coffee

Because no cyclist is complete without good coffee #fueledby10speed


Contact Me

If you want to get in touch or be a part of the story, please reach out!

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